There is an overwhelming amount of advice about starting a clothing line out there. It is hard to absorb all of it, let alone figure out where to begin. Then, if you look carefully at most of it, you realize that it is lacking real details and inspiration.
So let’s back up a bit. If you were able to start a clothing line and it ended up surpassing your expectations, how would that feel? After the bills get paid, there are some universal needs for people to feel self-motivated, productive and happy. A clothing line, if done right, can provide you all three.
1. Autonomy: You make the decisions about your tasks, your technique, your team, and your time. For a creative soul, this kind of freedom helps keep you concentrating on deep ideas and doesn’t constrain you with a calendar or clock. Your need to work comes from within, which is always more satisfying.
2. Mastery: Anytime that you find yourself unable (or unwilling) to stop working, you know that you are experiencing the joy of nearly mastering a challenge. Mastery requires effort and engagement, and the perfect task is not too easy, nor too hard. You want that feeling of flow as often as possible in your clothing business.
Will Shortz the Puzzle Guru adds, “Try to pick a profession in which you enjoy even the most mundane, tedious parts. Then you will always be happy.”
3. Purpose: Have you thought about your clothing line as more than a fun way to make an income? Do you have some sort of cause that is larger than yourself? That will be an important key to make your clothing line stand apart from all the others. More importantly, having a greater purpose for your clothing provides you greater motivation and satisfaction with your work.
Here is a great example of two young guys who have a clear purpose for their new clothing line:
http://news.google.com<Wed, 03 Jul 2013 23:51:51 GMT
Brothers hope to find fashion nicheGustine Press-StandardThe Orestimba High graduates (Tyler in 2009, Wyatt in 2011), decided to start their own enterprise to satisfy their own aspirations……not to fulfill the expectations of those around them. Hence …
Now you need a the nuts and bolts…
How To Begin: Learn From Others
This is the part that requires daily discipline and a detailed plan. There is a lot to do!
- set up a website
- make a business plan
- learn to blog
- research shipping methods
- design a good logo
- figure a cost breakdown
- decide about fulfillment services
- learn tips for SEO and Google secrets
- know how to use on and offline marketing tricks
You can find some straightforward and updated instructions in fuelfordesign.com.
Many people have started clothing lines. Everyone from the rich and famous, to the unemployed parent, to the hard core music fan, to the artistic twelve year old next door. As you know, not everyone succeeds.
Here is some wonderful advise from someone who has some experience in the matter:
http://ezclothinglabels.comFri, 24 May 2013 04:01:46 GMT
Just start a clothing line By: Matt Martinez. You’re only one person (ideally) so don’t spread yourself too thin. My partner and I were also owners of a screen printing business. The idea being that we could greatly reduce the …
What Are Your Reasons?
Every single day we begin by making choices about what is in our own best interest. We weigh the personal cost and benefits of sleeping an extra 10 minutes against having time for a second cup of coffee. We weigh wearing the cute shoes against the comfortable ones. Eating an apple or a muffin, etc.
Starting a clothing line is a big decision, and it can be a rewarding one in more important ways than money. Take time to weigh your personal costs and benefits. If you are looking for work that is a fun challenge that you can direct, and lets your creative voice contribute to a greater good, the potential benefits could be well worth your costs. Committing your time, strong efforts, and some carefully invested money in order to become happy, motivated and productive are some of the best reasons for starting a clothing line!